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KIIN ENERGY, MEXICO

MEXICO CITY

WE PARTNERED WITH KIIN ENERGY TO BRING ADVERTISING MESSAGING TO LIFE

THE CHALLENGE

Conventional adverts are often glanced over, especially in busy Mexico City bus stations. Kiin Energy wanted a way to engage passengers with traditional advertising in an untraditional way.

THE SOLUTION

Pavegen helped this vision come to life. As participants walk over the tiles, the advertising display transitions, creating an interactive branded experience that starts with the user.

THE RESULTS

Footfall helps power lighting surrounding the installation, resulting in a memorable energy-generating experience